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Specialty Segment Drives US Bedding Market

December 2007 | 24 pages | ID: S32D1A6869FEN
Koncept Analytics

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The specialty (non-innerspring) segment of the bedding market is growing rapidly with increasing demand of specialty mattresses. Latex is in great demand. Larger beds and advanced technologies (and materials) have driven the average unit selling prices. The greater disposable income of the baby boomers and larger homes with more bedrooms are key factors contributing to the growth of the market.

The industry is fairly concentrated at the manufacturer level but highly fragmented at the retailer level. Sealy, Simmons, and Serta lead the market while specialty mattress manufacturers Tempur-Pedic and Select Comfort have increased their market share in the last few years. The retail market is dominated by bedding specialists, followed by furniture stores. New flammability standards to avoid frequent mattress fires have forced manufacturers to look beyond comfort and luxury when designing their mattresses.

This report analyzes the bedding market in the US. Apart from providing a competitive landscape of the market, the report also profiles the major bedding producers, with a discussion of their key business strategies. It also analyzes the major trends prevalent in the bedding market.

1. OVERVIEW

1.1 Innerspring Mattresses
1.2 Memory Foam Mattresses
1.3 Latex Mattresses
1.4 Air Mattresses
1.5 Water Bed Mattresses
1.6 Adjustable Bed Mattress
1.7 Organic Mattresses
1.8 Crib Mattresses
1.9 Common Mattress Sizes

2. US BEDDING MARKET

2.1 U.S. Wholesale Bedding Market Value
2.2 Volume Segmentation by Price Points
2.3 Volume Segmentation by Distribution Channels
2.4 Imports/Domestic Production
2.5 Market Forecast

3. MARKET TRENDS

3.1 Mattress Industry Faces New Rules
3.2 Advancements in Mattress Technologies
3.3 Utility Bedding Sales
3.4 Demographics
3.5 Heated Mattress Pads
3.6 Non-core Business of Mattress Merchants
3.7 Retailers at Advantage
3.8 Bedding Industry - Challenges and Concerns

4. COMPETITIVE LANDSCAPE

4.1 Top Bedding Producers
4.2 Top Bedding Retailers

5. COMPANY PROFILES

5.1 Sealy
  5.1.1 Overview
  5.1.2 Business Strategies
  5.1.3 Drive Product Innovation
  5.1.4 Maximize Leading Position in Attractive Markets
  5.1.5 Leading Supplier to Largest Bedding Retailers
5.2 Simmons
  5.2.1 Overview
  5.2.2 Business Strategies
  5.2.3 Change of Focus
  5.2.4 Sales and Marketing Strategy
  5.2.5 “Just in Time” Manufacturing
5.3 Serta
  5.3.1 Overview
5.4 Tempur-Pedic
  5.4.1 Overview
  5.4.2 Business Strategies
  5.4.3 Strong International Presence
  5.4.4 Expansion of Distribution Network
  5.4.5 Expansion of Production Capacity
5.5 Select Comfort
  5.5.1 Overview
  5.5.2 Business Strategies
  5.5.3 Focus on Brand Awareness
  5.5.4 Remodeling of Retail Stores
  5.5.5 Increased Product Investment
5.6 Spring Air
  5.6.1 Overview

LIST OF TABLES

Common Mattress Sizes
U.S. Wholesale Bedding Market (2005-06)
Utility Bedding Sales by Segments (2005-06)
Utility Bedding Sales by Distribution Channels (2005-06)
Leading Bedding manufacturers (2005-06)
Leading Bedding Retailers (2005-06)
Sealy - Revenue by Geographic Segments (2004-06)
Tempur-Pedic - Revenue by Geographic Segments (2004-06)
Select Comfort - Advertising Spend (2001-07E)

LIST OF CHARTS

Volume Shipments by Retail Price (2006)
Volume Shipments by Distribution Channels (2006)
Imports/Domestic Production (2006)


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